CRM
Send tracked emails, write notes, create tags, and track activity and interactions with policymakers using our comprehensive, fully-integrated CRM platform.
PolicyMogul helps us ensure our engagement with stakeholders is more focused and effective
David Scott, Director of Corporate Affairs, Morrisons
What are the features of PolicyMogul’s CRM?
PolicyMogul offers a fully integrated CRM dedicated to managing and engaging with political stakeholders. It includes features to create notes, log activities, add tags, export data and send tracked emails.
Our CRM also integrates seamlessly with our stakeholder mapping feature, allowing you to filter and engage with policymakers on the basis of their interest, influence or sentiment in relation to any issue.
What are ‘Groups’?
PolicyMogul’s CRM is designed for flexibility. The ‘Groups’ feature enables you to organise stakeholders into either static or dynamic groups. Dynamic groups automatically update according to the filters you set, ensuring they stay relevant as new data comes in. This allows you to segment contacts based on engagement, demographic or interests, making it easier to deliver more personalised and targeted communication.
Is there a limit to the number of policymakers I can email?
There is no limit to the number of policymakers you can include in an email campaign on PolicyMogul’s CRM. However, most organisations find that they have more impact by sending separate tailored email campaigns based on factors such as relevant recent contributions in Parliament.
Our lobbying platform also allows you to put news releases, briefings and other lobbying material in front of relevant policymakers without contacting them directly.
See how it all comes together